About

I’ve been fortunate to maintain two parallel careers – one in marketing and advertising and the other as a fine arts professional for over twenty years – all while pursuing my passion, and honing my craft, as a storyteller.

In 2015, they all came together when I wrote and independently published the non-fiction book "Launching Your Art Career: A Practical Guide for Artists." It became a #1 book in its category on Amazon and required reading at art school across the country. That experience led me to create a website and online courses for artists. My interest in marketing steered me towards pursuing certifications as a social media strategist and a book marketing specialist which eventually led me to adding more course offerings here.

Today I split my time between writing and helping and artists and authors realize their dreams. You can find additional resources for artists on the Practical Advice for Artists web site. I offer my bestselling book marketing services through my affiliation with Passion Project Publishing, a group of writers, editors, marketers and strategists who love putting their knowledge and experience to work helping authors bring their passion projects to life.

I hope you find these courses inspiring, informative and helpful!

Alix Sloan
Practical Advice for Authors & Artists