Social Media Strategy for Artists
Three simple steps for building a productive, professional social media presence!
About this course:
Would you like to develop a stronger social media presence? Are you interested in promoting your art via social media? Does being a valuable member of a productive online community appeal to you? Are you unclear about the do's and don'ts of social media for artists? This course is for you!
Social media can be a particularly powerful tool for artists - but only when used properly. Through my combined experience as an arts professional and social media strategist I have developed a simple three step system to help artists promote and advance their careers through the effective, appropriate and strategic use of social media. In this course I discuss each step in detail and provide a simple 12-week assignment that can be completed anytime day or night, in as little as 90 minutes per week.
By the end of this course you will:
Be thinking more strategically about social media
Know where and how to develop quality connections
Understand the do’s & don’ts of social media for artists
Be ready to kickstart your efforts with a clearly outlined assignment
My name is Alix Sloan. I've been working in Advertising, PR & Marketing for 25+ years. I've also been working with creatives as a Consultant and Coach for over two decades. Five years ago, I became a Certified Social Media Strategist and Advertising Specialist and also began creating online courses to help artists navigate the business side of the arts. In 2020, I completed Cara Stein's Book Marketing Certification program and began collaborating with Passion Project Publishing, a group of writers, editors, marketers and strategists who provide editorial, marketing and consulting services to authors. I am also an author myself. In my courses for artists and authors I distill all that I've learned about business, marketing, and social media into straightforward, easy to follow courses tailored specifically for the challenges creatives face.