Social Media Strategy for Artists

Three simple steps for building a productive, professional social media presence!

About this course:

Would you like to develop a stronger social media presence? Are you interested in promoting your art via social media? Does being a valuable member of a productive online community appeal to you? Are you unclear about the do's and don'ts of social media for artists? This course is for you!

Social media can be a particularly powerful tool for artists - but only when used properly. Through my combined experience as an arts professional and social media strategist I have developed a simple three step system to help artists promote and advance their careers through the effective, appropriate and strategic use of social media. In this course I discuss each step in detail and provide a simple 12-week assignment that can be completed anytime day or night, in as little as 90 minutes per week.

By the end of this course you will:
Be thinking more strategically about social media
Know where and how to develop quality connections
Understand the do’s & don’ts of social media for artists
Be ready to kickstart your efforts with a clearly outlined assignment


Course Curriculum


  Introduction
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  Step One: Evaluate
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  Step Two: Connect
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  Step Three: Engage
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  Conclusion
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Your Instructor


Alix Sloan
Alix Sloan

My name is Alix Sloan. I've been working in Advertising, PR & Marketing for 25+ years. I've also been working with creatives as a Consultant and Coach for over two decades. Five years ago, I became a Certified Social Media Strategist and Advertising Specialist and also began creating online courses to help artists navigate the business side of the arts. In 2020, I completed Cara Stein's Book Marketing Certification program and began collaborating with Passion Project Publishing, a group of writers, editors, marketers and strategists who provide editorial, marketing and consulting services to authors. I am also an author myself. In my courses for artists and authors I distill all that I've learned about business, marketing, and social media into straightforward, easy to follow courses tailored specifically for the challenges creatives face.


Frequently Asked Questions


When does the course start and finish?
All of these online courses are completely self-paced. You decide when to start and when you finish. And you can revisit each course whenever you like.
How long do I have access to the course?
I can't promise forever. But after enrolling, you will have unlimited access to this course for as long as you like - across any and all devices you own - for as long as this course exists.
I loved this course! What now?
I'm so glad you did! I hope you'll consider signing up for another course. You can also visit www.PracticalArtists.com where you'll find lots of information for artists including a blog, free resources and links. And I hope you will share this course and website with your friends

Get started now!